On Monday, January 15, ride-hailing service, Careem launched its services in a new Middle Eastern city: Baghdad. This comes as part of Careem’s commitment to improving transportation across the region.
Mudassir Sheikha, the co-founder and Chief Executive of Careem commented on the recent expansion saying: “Through our presence on the ground, we hope to contribute to the rebuilding of Iraq to its former status as one of the leading nations in the Middle East. Iraq is a country with rich heritage and strategic importance for the region.”
With Careem’s services now operating in Baghdad, residents are introduced to a new alternative way of transportation, one that is dynamic, safe, and affordable. With Careem, residents can order rides 24/7 through the app, and with the GPS technology they can be picked up and dropped off at any location of their choosing.
Careem also has flexible paying options: cash, credit card, or Careem credit, which makes it much more convenient for customers. In addition, with this recent expansion, Careem is also creating new job opportunities for Iraqi citizens as it employs local captains.
The Managing Director of Emerging Markets at Creem, Ibrahim Manna, said: “We at Careem are honored to be able to launch our services in Baghdad, as this marks a significant milestone in our efforts to improve the lives of individuals and communities across the region. In addition to providing safe, innovative transportation for residents, we are also delighted to recruit Iraqi citizens to serve as Captains, providing these individuals with the opportunity to better support themselves and their families. We also hope that, by introducing new technologies and services to the country, Careem can be a powerful force for inspiring and propelling further innovation.”
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