Honeywell today launched its Genetron ® application to combat counterfeit refrigerants in the Kingdom of Saudi Arabia. The app, named after Honeywell’s Genetron brand of refrigerants, provides proof of authenticity to customers in Saudi Arabia and directs access to important resources for end-users.
Genetron-branded products have been a target for counterfeiters in the Middle East region. Fake refrigerants can cause a variety of issues, ranging from increased energy use and decreased cooling performance, to significantly reducing the operating life of systems and causing injury and equipment failures.
The digital platform, specifically beneficial for small and medium enterprises, is part of Honeywell’s ongoing efforts to ensure the correct usage of refrigerants in Saudi Arabia. The app will provide customers with direct and quick access to Honeywell consultants and technicians, and enable users to learn about other new relevant solutions and technologies.
“Saudi Arabia is a key market for Honeywell and we want to ensure that our stakeholders and customers have access to the right solutions and expertise. All Genetron refrigerants are subject to extensive quality and safety testing before they are sold. This platform will help customers authenticate our refrigerants as the industry grapples with counterfeit products in market,” said Amir Naqvi, regional business leader, Middle East, Turkey, and Africa, Honeywell Fluorine Products. “The launch of the Genetron app in Saudi Arabia highlights Honeywell’s commitment to support organizations looking to adopt technologies that create safer communities and industries.”
The Genetron app is free to use for customers and can be downloaded from iOS and Android app stores. Honeywell Genetron refrigerants are hydrofluorocarbon (HFC) refrigerants that provide better performance and energy efficiency than previous generation HCFC refrigerants, leading to reduced operational costs as compared with the currently prevalent refrigerants in the region. With the new Genetron app, users can be certain they use original Honeywell products.