Flower delivery services are all the rage these days, with startups such as BloomThat, Farmgirl Flowers, UrbanStems and The Bouqs on the rise. Sarah Buhr from Tech Crunch reported that The Bouqs particularly raised $24 million in Series C financing, bringing the total now to $43 million. The new funding puts it at the top of the heap in capital raised among on-demand flower startups.
Like its competitors, the Los Angeles-based outfit delivers Pinterest-worthy bouquets at the click of a button. The difference being The Bouqs gets its supply directly from the farm, cutting out costs from middlemen and bringing you flowers that last longer. This strategy helped the startup profit in Q4 of last year, according to co-founder John Tabis.