Bookr raises $1M to lead in the world’s fastest-growing beauty market

Press Release.

Bookr, a Kuwaiti cloud-based platform for booking salons and spas has announced the closure of a $1M Seed funding round (3.75M Saudi riyals), led by Desert Ventures VC.

The platform aims to provide an all in one SaaS solution to beauty service providers by facilitating the management of their clients, appointments, inventory and financial data. Salon owners will be able to easily digitize managing their business and establish a digital presence even if they do not have a tech background. 

“Bookr is best positioned for the post-pandemic shift in consumer behavior and expectations in an industry where digital adoption and spending is poised for strong double digit growth on an annual basis over the next 5 years.” shared Talal Al-Ajeel from Desert Ventures Venture Capital. 

“Salon owners, more than ever, continue to seek ways to enhance efficiency in an effort to increase bottom line and offer clients the convenience and safety of online bookings. Zaina and the team at Bookr are laser-focused on capitalizing on the trend and delivering on their mission of providing a circular ecosystem that is deemed to satisfy.” Talal added. 

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Maintaining a digital presence and allowing clients to easily book and pay for their appointments as well as access the salon’s availability is a fundamental aspect for the success and development of the beauty industry in the digital age. “The need to ensure your business and services are visible online is more important in this fast-paced world.” Bookr stated. The platform provides the management of staff schedules and the salons inventory, along with the ease and flexibility of entering and collecting bookings and payments from anywhere at any time. 

Zaina Al Bader, CEO of Bookr commented, “We are thrilled with the support from our investors who truly understand the importance of digitizing the fragmented infrastructure in the MENA region and facilitating easy ecommerce solutions for our clients. Beauty service providers need quick solutions to manage their daily activities, therefore we will strive to meet their requirements and organize their data in the simplest and most efficient way possible.”

The GCC governments recently announced rules regulating the number of people in a salon at the same time. The Bookr platform allows salons to easily limit the number of people per their establishment’s square meterage. It also allows salons that previously relied on walk-ins to start attracting more customers who can pre-book and help fill up vacancies.

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