What do you do when you graduate from university, and start working only to realize that there aren’t any more challenges for you? No deadlines, no exams, and definitely no more of begging your professor to change your grade. Life sounds serene, but it could get boring after a while. So, what do you do?
The answer is quite simple actually: You launch your own startup.
No really, this is what the co-founder and CEO of Carriage, Abdullah Al-Mutawa did. He quit his job and decided to open up a burger place called The Stack, where the idea of Carriage was slowly cooking – alongside his burgers. While managing his restaurant, Abdullah discovered a problem: He wanted to offer a delivery service for The Stack, only to realize how expensive and hassling it was.
Abdullah saw an opportunity and decided to seize it by introducing Carriage, a food delivery service to relieve all of that stress. But wait, what about other food delivery platforms? Isn’t it the same concept?
Yes, and no. According to Abdullah, Carriage has a completely different business model than its competitors. Other food delivery platforms are more of a marketplace that notifies the restaurant when a customer orders, and then the restaurant takes care of the delivery. On the other hand, Carriage provides an integrated system where it’s not just about customers ordering food, but the platform also taking care of the logistics for the restaurants’ side.
Basically, if your favorite restaurant does not deliver, wipe away your tears, because with Carriage your cravings will be satisfied.
Abdullah states that handling the logistics of a restaurant allows them to have the fastest possible deliveries in Kuwait. “We are also able to offer unique features such as the ability to track your order through Carriage’s app, and the ability to deliver anything on demand in less than an hour,” Abdullah shares.
An interesting fact about the Kuwaiti startup was that ever since Carriage was launched, the founder’s plan was to make it a platform that doesn’t just deliver food, but also groceries, flowers, chocolates, pharmaceuticals, etc.