Gymaholics, you’re doing it all wrong. This Bahraini startup can help you get your fitness game right

Being all fit and healthy is an important part of your lifestyle. You need to make sure that you’re eating the right food, and the right portion, in addition to working out at least three times a week. But like they say, you can’t improve what you don’t measure.

Tamayyaz took part in Tamkeen’s 4th edition Mashroo3i competition that was held last August and won first prize. Their idea is to create a sports performance laboratory that will contain the latest technology to measure the performance level of athletes. Through the Mashroo3i competition program, the pair learned the secrets of how to pitch your idea in a more concise manner, draft a detailed business plan, present a business plan summary to investors and explain their idea to the public.

The Mashroo3i competition is held annually where it provides young entrepreneurs with a  platform to present their business idea. Throughout the competition, participants receive mentorship and coaching by Bahraini entrepreneurs, learn how to pitch their ideas and create a business plan and more. During the final stage of the competition, participants get to exhibit their business and present it in front of the judges and audience.

Tamayyaz is founded by Abdulrasool Shukralla, a Senior Business Analyst at Bahrain Airport Services and Mohammed Saad, a Nutritionist and Exercise Physiologist of Shaikh Nasser bin Hamad, Shaikh Khalid bin Hamad and the KHK MMA team. The pair found out that most Bahraini athletes are using outdated and non-scientific methods to measure their performance.

Consequently, Abdulrasool and Mohammed began the process of searching for a more reliable trusted method. They looked into markets outside Bahrain for inspiration and finally found a solution. “Tamayyaz is measuring the performance of its clients by using cutting-edge science and technologies that are not available anywhere else in the Kingdom of Bahrain,” Abdulrasool told Startup MGZN.

According to Abdulrasool, the mentors in the program were of a great help to the Tamayyaz team, “Mr. Eyad Abdulla, our mentor in Mashroo3i was very helpful throughout the whole process of Mashroo3i, in addition, we will not forget Moyez Kasam who also helped us during this journey,” stated Abdulrasool.

When asked about their exhibition experience in Seef Mall, Abdulrasool and Mohammed said it gave them a golden opportunity to express and present their idea out to the public and gain feedback from potential clients. “Showing the idea to the public allowed us to see how people perceive our business and if they would like to have it,” Abdulrasool said.

Tamayyaz is planning on opening their sports performance lab during the first quarter of 2018. Follow them on Instagram to keep up with their updates.

Do you have a great idea that you want to implement? Then you should definitely take part in the next Mashroo3i competition. Read more about it here.


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